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Recipients can unsubscribe when they no longer want your email. Sendify manages unsubscribe links, opt-out records, and subscription restoration to support compliance and sender reputation. Every marketing message should include a visible and working way to unsubscribe.
1

Open the email editor

Open the content editor for your campaign.
2

Choose the insertion point

Place the cursor where the link should appear.
3

Insert the unsubscribe link

Select Insert unsubscribe link and choose a language.
Insert an unsubscribe link in the rich-text editor

Use custom linked text

Select your unsubscribe wording, insert a hyperlink, and use ${SYS:UNSUBSCRIBE_LINK} as the URL.

What happens after a contact unsubscribes

  • The contact is marked Unsubscribed.
  • Sendify records the campaign and sender address associated with the opt-out.
  • Future campaigns using that sender address automatically exclude the contact.

View unsubscribed contacts

Contacts → Unsubscribed contacts The list includes the email address, unsubscribe time, sender address, and originating campaign.
Unsubscribed-contact list

Restore a subscription

Restore a subscription only after the person has explicitly agreed to receive email again.
1

Open unsubscribed contacts

Go to Contacts → Unsubscribed contacts.
2

Find the address

Search for the email address.
3

Remove the unsubscribe status

Select Remove.
Remove unsubscribe status
4

Confirm

Confirm the removal so the contact can receive future campaigns.
Confirm subscription restoration

FAQ

Mailbox providers may classify it as spam, which can reduce deliverability or cause enforcement actions. Yes. Sendify’s built-in link opens the standard unsubscribe page, but you may add your organization’s own link as regular linked text.

Does the standard unsubscribe page support multiple languages?

Yes. It uses the visitor’s preferred browser language when a supported translation is available.